The Industrial Marketing and Purchasing Group (IMP Group) is an informal international group of scholars concerned with developing concepts and knowledge in the field of business-to-business marketing and purchasing.
Early work focussed on the nature and management of relationships between companies in the international market. More recently however, this perspective has been widened to incorporate the study of complex networks within which business communities operate.
The IMP Group is the largest group in the world dealing specifically with marketing issues in a business-to-business context. Primarily based in Europe and North America, this will be the sixth time that the IMP Group has met in Asia.